In conversation with the Vice President and Dean of CEIBS

André Lacroix had the pleasure of sitting down with Prof. Frank Bournois, Vice President and Dean of the China Europe International Business School (CEIBS), a pioneering institution renowned for encouraging collaboration and knowledge sharing among leaders both in China and around the world.

During this energising conversation, André shared how his journey as a leader inspired him to write Leadership with Soul — a roadmap for how leaders can adopt a humanist approach to achieve sustainable success and drive change at scale.

For leaders in China and beyond, Leadership with Soul offers valuable insights into engaging effectively with colleagues and stakeholders — a crucial skill in today’s interconnected world, where cross-cultural understanding and collaboration are essential for success.

André emphasised that leadership is not just a skill but a mindset — one that involves listening with intent, engaging with purpose, and empowering teams to achieve their full potential.

Appreciation is extended to everyone at CEIBS who made this discussion possible!

You can watch André’s episode of From Classroom to Boardroom here.